Lori H. Schwartz is a leading advisor in marketing and tech innovation, collaborating with top creative and strategic executives of multiple brands, tech and content companies, and ensuring  their understanding of emerging business models. She is a CNN Technology Contributor and a frequent speaker at major industry events. You can find her broadcasting weekly on her ‘Tech Cat Show’, airing live from Voice America’s Business Channel.
 

Lori’s StoryTech initiative facilitates communication between storytellers and technology companies. StoryTech’s trends briefings, curation and tour products are well known globallythrough their work @CES, @NAB, @NATPE, @AdTech, @InfoComm and @IBC.

Previously, Lori was Chief Technology Catalyst for McCann Worldgroup where she helped drive  technology innovation at one of the world’s largest Marcom companies. She was the key principal to launch the highly regarded IPGLAB.

She has been profiled as one of the “30 Executives Shaping the Evolution of Media and Technology” by Variety and “100 People to Have Lunch with” by MediaPost Publications. An active spokesperson, Lori launched Digital Hollywood’s ‘Women’s Summit’.

In her prior tenure as Governor, Lori worked to communicate the IMPG’s role within the larger community while educating the board on the opportunities in digital. She was active in championing the need for a head of digital, which ultimately lead to the buildout of that department and helped position the strategy and focus of the Academy’s branding on the marketing committee.
She is the recipient of the Lucy Hood Digerati Award for her contributions to the Television Academy.