Posted by David Zaleski on February 11th, 2014 at 9:00 am

It’s day 2 of the iMedia Brand Summit!

Earlier today, Lori Schwartz, managing partner at StoryTech, blew the iMedia Brand Summit audience away with an in-depth look at the innovative trends that came out at this year’s Consumer Electronics Show. How will marketers be affected? What does this new technology mean for your strategies? How will marketers use this technology to have a successful, measurable, and sustainable impact? That was what today’s presentation was all about, and she painted an amazing picture of the potential opportunities.

Earlier this year, Lori traveled to CES and reported on five specific technologies and inventions that will transform the consumer electronics marketplace. These devices and concepts will simply blow your mind.

Toyota’s future mobility concept cars

Eye tracking technology taken to a new level

LG’s new television with groundbreaking WebOS integration

The iFit with a Google mashup

United healthcare and digital health solutions

With all this amazing technology coming out of CES 2014, it’s exciting to think what next year’s event will bring.

Click here for full summit coverage, and check back next week to view Lori Schwartz’s full presentation on innovative trends that emerged from the 2014 Consumer Electronics Show.

 

Originally Published on iMedia Connection

http://blogs.imediaconnection.com/blog/2014/02/11/5-mind-blowing-ces-innovations-for-marketers/

 

General Tours

The Inside Scoop: LVCC Tour

THE INSIDE SCOOP: LVCC EDITION 

Designed for attendees seeking a fast-track overview of CES, organized by show floor region for maximum clarity and insight into key tech sectors. The LVCC Edition covers content creation & distribution, AI as it impacts smart communities, IoT, mobility and green solutions. The Inside Scope ensures you capture essential exhibitors and provides a structured, informative dive into consumer technology. 

Tour Time: 2 Hours 

Location: LVCC 

Perfect for: Attendees who want a fast, curated overview of key trends and innovation zones. It is especially valuable for those looking to navigate the show strategically and efficiently.  

Location: Las Vegas Convention Center
(Central and North Halls, Central Plaza)

The Inside Scoop: Venetian Tour

Designed for attendees who want a fast-track overview of CES, organized by show floor region for maximum clarity and insight into key tech sectors. The Venetian Edition focuses on digital health and wellness, longevity, food tech, smart living, and the amazing Eureka Park startup hub. Gain essential insights into leading tech sectors and discover key exhibitors in a well-organized, engaging tour designed to give you a meaningful snapshot of the consumer technology landscape. 

Tour Time: 2 Hours 

Location: Venetian 

Perfect for: Attendees who want a fast, curated overview of key trends and innovation zones. It is especially valuable for those looking to navigate the show strategically and efficiently. 

  

Location: Venetian Expo
(Upper and Lower Levels)